
The State of Social:
Pet, Home & Hardware
PriceSpider and ListenFirst’s new industry report on the Pet, Home & Hardware categories

Social media has become the epicenter of product discovery and customer conversion in the Pet, Home & Hardware sectors. This exclusive joint report reveals how leading brands are building and taking advantage of platform-specific strategies to win attention, drive engagement, and boost sales.
This report acts as a preview of emerging shopper trends, evolving strategies and developing opportunities for brands as we make our way through 2025.

What’s in the Report?
- Which platforms are best for maximizing engagement and are most effective at driving sales
- The content that converts and why video is conquering TikTok and Instagram
- Why timing matters more than ever, and how your brand may be missing out by posting at the wrong time
- What is causing Facebook to fall behind and why YouTube may deserve a second chance
This report is tailor-made for Pet, Home and Hardware brands looking to get the most out of their marketing efforts on social media at a time when they’re more valuable than ever. Whether you're building new campaigns, refining product pages, or exploring new platforms, these insights will help you future-proof your social strategies.
Download the full report and see where your brand could be getting more from social.

ListenFirst is the leading social media listening and analytics platform that helps brands uncover what resonates with their audiences on social media. By analyzing social sentiment, engagement, and performance, ListenFirst empowers businesses to identify loyal consumers, refine their strategies, improve brand traction, and, through competitive intelligence, which competitors are surging with customers.

PriceSpider is the global leader in Shoppable Media Solutions for omnichannel brands. Our platform unites shopper insights, conversion analytics, and retailer data to help brands optimize the path to purchase, boost media performance, and grow sales. With the largest global network of retailer and media partnerships, we deliver powerful analytics and seamless commerce experiences that drive conversions and make it easy for shoppers to discover, research, and buy the products they love.