Shoppable Solutions: PriceSpider’s 2025 Health & Beauty Category Spotlight

The Health and Beauty industry is rapidly evolving, and we’re seeing dramatic shifts in how consumers discover, engage with, and purchase their favorite products. Regardless of where your shoppers engage with your brand, you need to tailor their path to purchase – whether by directing them to your brand website, a preferred retailer, or straight to checkout.

Our new Category Spotlight report explores how brands are leveraging Shoppable Solutions to navigate these changes, optimize the shopper journey, and tap into their true conversion potential.

Discover:

• How social media dominates discovery and how video is helping brands improve product discovery on TikTok and Instagram.
• The value of hybrid shopping and omnichannel experiences.
• The impact influencers have on a campaign’s success, particularly in Endurance & Energy, Vitamins & Minerals, and Hair Care categories.
• How brands are positioning their sites as a key touchpoint in the buyer journey and seeing greater returns as a result.

Download the full report now to explore how brands are solving their toughest challenges with Shoppable Solutions.